For message making process, a picture is worth a 1000 words

For message making process, a picture is worth a 1000 words

Dec. 2, 2016 by

Crafting a million dollar message is as much process as it is art. But a process is a boring explain, and in the spirit of a picture being worth a

Why you shouldn’t be afraid of metaphors

Why you shouldn’t be afraid of metaphors

Nov. 11, 2014 by

Many people are scared to use metaphors. Sometimes rightly. An over-used, too familiar metaphor is brushed aside and quickly ignored by a reader. But done correctly, a metaphor is like